Maria Eduarda Kumlehn

Yo, you gotta hear about Maria Eduarda Kumlehn. She’s the real deal in the Brazilian startup scene. So, she jumped into the game pretty early, working at Conta Azul – which is like the top cloud accounting software over there – and then she crushed it as head of data at Pipefy, this massive biz ops platform. Basically, she’s been deep in the trenches of tech and SaaS, understanding how businesses tick.

Then, in 2022, she co-founded Salvy in Curitiba, which is super interesting – a Y Combinator W24 startup, no less. That’s the kind of stamp you wanna see. Salvy is this mobile virtual network operator, but not just your average carrier. They’re all about making telecom and IT stuff way simpler for businesses, using SaaS and AI. The goal? Cut through all the bullshit and give companies a smooth way to manage their mobile and IT services.

And man, did they start quickly. Within the first year, Salvy snagged over 250 business clients. That’s wild. Plus, they’ve got a 322% net dollar retention rate and almost zero churn – that’s some serious stickiness. It’s clear Duda (that’s what her friends call her) is not just throwing shit at the wall; she’s building something people actually need and want.

What’s super inspiring is her process – from working in the Brazilian SaaS scene, learning the ropes, to jumping into the startup world with Salvy and building something new. It screams motivation. She’s not just in it for the tech fame; she wants to solve real problems and make business life easier in Brazil. Her experience shows she’s all about moving fast, crushing it, and not settling for bullshit solutions.

Long story short, Duda’s story is about that hustle – turning her deep industry knowledge into a startup that’s changing how businesses handle telecom, all while crushing growth and retention. She’s proof that if you’re passionate, know your shit, and aren’t afraid to jump into the deep end, you can build something that really matters. No cap.