Achievements
- Co-founded Measured (Y Combinator W21), a personalized weight loss platform integrating meal plans, behavioral change, and dietitian support
- Led growth as Head of User Acquisition at Everlane and managed digital ads for Obama for America 2012
- Built expertise in digital marketing and analytics across Facebook, Snap, and ad exchanges, driving large-scale user growth
- Served on the Board of Advisors for RevHarvest, collaborating with industry leaders
- Teaches digital marketing and Facebook ads at General Assembly to empower others in the field
Meet Frankie Brannon
Straight up, let me put you on to Frankie Brannon. This guy’s the real deal, a legit startup grinder who’s been crushing it across the board. So, he jumped into the scene with some heavy-hitters, worked at Obama for America back in 2012, managing digital ads, which is basically like running a presidential-scale marketing campaign. That’s no joke.
Then he got into the consumer brand world big time, holding key roles at Everlane as Head of User Acquisition, leading growth at NatureBox, and working at Bark & Co. All these gigs? They show he’s a straight-up growth machine, knows how to scale users, crack digital ad algorithms, and get the most out of platforms like Facebook, Snap, and ad exchanges. Dude’s a whiz in digital marketing and analytics, no cap.
What really makes him stand out? He’s not just throwing money at ads. He’s all about understanding behavior, changing habits, and making a real impact. That’s why he co-founded Measured, a weight loss platform that’s all about personalized meal plans, behavioral change, and coaching from registered dietitians. It’s like blending tech with health in a way that actually sticks, and he did it through YC W21, which means he’s got some serious startup cred.
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Talk to herAnd he’s not just building stuff and bouncing. He’s sharing his knowledge too, teaching digital marketing and Facebook ads at General Assembly. That shows he’s about lifting others as he climbs, doesn’t just want to build, he wants to teach and inspire.
His background screams passion for growth, tech, and having an effect. He’s a guy who’s jumped into every challenge headfirst, whether it’s politics, consumer brands, or health tech. That process? It’s all about pushing boundaries, figuring out how to get people to care, and then building products that actually change lives.
Frankie’s story is about hustle, smart growth, and not settling for bullshit. He’s all about turning big ideas into real-world impact, whether it’s helping a presidential campaign reach millions or helping people lose weight in a sustainable way. That’s what makes him important. He’s the guy who’s been there, done that, and keeps pushing forward.

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