Achievements
- Founded companies in mobile data, analytics, and wearable tech including Kontagent, Rave, Embrace, and Sensoria
- Part of Y Combinator’s S19 batch, showing proven ability to scale startups
- Pioneered modern mobile observability solutions with Embrace, built on OpenTelemetry
- Consistently pushing innovation in mobile data and app intelligence tools
- Experienced in transforming startup ideas into impactful tech products
- Deep expertise in making digital systems more transparent and reliable
Shoutout to Fredric Newberg
Bro, let me put you onto Fredric Newberg, this guy’s the real deal in the startup game. So, Fredric jumped into the scene with some heavy-hitters early on. He’s got roots in companies like Kontagent (which later became Upsight), Rave, Embrace, and Sensoria. Basically, he’s been around the block, messing with mobile data, analytics, and even wearable tech. The dude’s all about building tools that make apps smarter and more observant.
He’s part of YC’s S19 batch, which is no joke, that’s where the big guns go to get their shit together, learn the ropes, and crush it. That tells you he’s serious about scaling and making a dent. But what’s wild is how he’s consistently been in the thick of the action, pushing the envelope in mobile observability and data-informed solutions.
Fredric’s process screams passion for tech that actually solves real problems, not just bullshit buzzwords. He’s the kind of guy who’s always been curious, jumping into new tech, figuring out what’s next. His experience with companies like Embrace, which is all about modern mobile observability built on OpenTelemetry, shows he’s deeply into making systems transparent, reliable, and ready for the future.
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Talk to herLooking at his story, it’s clear he’s not just about starting companies, he’s about shaping the future of how we experience and improve digital worlds. This guy’s motivation? Pure passion for tech that actually moves the needle. He’s been through the hustle, seen what works, what doesn’t, and keeps pushing forward. The process from Kontagent to Embrace isn’t just about bouncing around startups; it’s about mastering the craft, learning from every failure, and then crushing it when it counts.
So, long story short, Fredric Newberg is one of those founders who’s been in the trenches, learned the game, and now is out here building the tools that will shape how apps and mobile tech work in the next decade. The guy’s a legit innovator, someone who’s not afraid to jump into the deep end and come out with something that actually matters. No cap.

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