Achievements
- Founded NaturAll Club in 2015 in her college dorm to create natural haircare products
- Built NaturAll Club into a brand with a social media following through tutorials and videos
- Grew NaturAll Club to a team of 17 employees and secured Y Combinator W19 funding
- Participated in Y Combinator's Winter 2019 batch, a top startup accelerator
- Worked as a Marketing Director at a startup in Cleveland before founding NaturAll
- Breaks barriers as a Black founder, inspiring representation in the startup scene
Let me introduce Muhga Eltigani
Yo, you gotta hear about Muhga Eltigani. This girl is the real deal. She’s a YC W19 alum, which means she crushed it enough to get into one of the hottest startup accelerators out there. But what’s wild is how she started, literally in her college dorm. Like, she was just messing around with natural haircare products, trying to keep her hair healthy without all the bullshit chemicals. Next thing you know, she’s building an online following with videos and tutorials, turning her passion into a legit business.
That business? NaturAll Club. Founded in 2015 in Philly, it’s all about nontoxic, refrigerated haircare made from natural ingredients. Think about that, she’s not just selling hair products, she’s revolutionizing how people think about beauty and health. The fact that she built this from scratch, just by leveraging social media, influencer shoutouts, and entering competitions, shows she’s got that hustle and vision. She saw a gap, jumped into it, and made it her own.
Before all this, Muhga was a Marketing Director at a startup in Cleveland. She’s got that business and branding mindset locked in. Using her experience and passion, she grew NaturAll to a team of 17, and they even made it into YC, no small feat. That’s a serious badge of honor, showing she’s got the possible and grit to crush it.
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Talk to herWhat really stands out? Muhga isn’t just about making money. She’s a Black founder who’s breaking barriers and proving that representation matters big time in the startup world. Her process shows she’s deeply motivated by her roots and her drive to create healthier, more inclusive beauty options. She’s proof that if you start with something you genuinely care about, and you’re willing to hustle hard, you can turn a small idea into a movement.
Bottom line? Muhga is a boss. She’s built a company from her dorm room, grew it into a legit brand, and is out here smashing stereotypes and inspiring tons of folks, especially Black entrepreneurs. She’s all about that hustle, passion, and having an effect. No cap, she’s one to watch.

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