Jacob Eiting

Yo, you gotta hear about Jacob Eiting. Kid’s a straight-up tech grinder who’s been around the block, and now he’s crushing it as the CEO of RevenueCat. Basically, he’s the guy who made managing in-app subscriptions and revenue data way easier for tons of mobile apps. Think of him as the mastermind behind a SaaS tool that’s become a must-have for devs trying to figure out how to make more money from their apps without pulling their hair out.

Jacob’s story starts in Silicon Valley, where he spent over a decade wearing different hats, engineer, CTO, the whole nine yards, at big names like Apple, Cisco, and some smaller startups like Mino Games and Raise Labs. Dude’s super data-informed, always been about figuring out the real numbers behind business. That’s what led him to start RevenueCat around 2017-2018, alongside his co-founder Miguel Carranza. It was born out of his own pain points, he was working at Raise Labs, a brain training app, and kept bumping into issues trying to track subscription data and analytics. Basically, he saw a problem that lots of devs face and decided, “Nah, I’m gonna build a solution.”

And man, did he crush it. RevenueCat took off. Under his leadership, it blew past $10 million in annual recurring revenue, which is no joke in the SaaS world. They also raised over $50M in funding, proving investors saw the same thing, this shit is the real deal. But beyond the numbers, Jacob’s all about the hustle, the grind, and being honest about the struggles. He’s open about the self-doubts and the problems of scaling a startup, which makes him pretty relatable even though he’s now playing in the big leagues.

What’s crazy is, his background isn’t just tech for tech’s sake. He’s always been about data, analytics, making things work better for developers. That’s why RevenueCat feels so natural, it’s a solution born from his own experience and deep understanding of what devs need. His time at giants like Apple and Cisco gave him the chops, but it’s his startup process that really shows his motivation. The guy jumped into the startup world to solve real problems, and he’s stayed true to that. It’s all about building tools that actually make a difference, not just chasing the next shiny thing.

So, if you ask me, Jacob Eiting isn’t just another startup founder, he’s the guy who took his own frustrations, combined it with a decade of top-tier tech experience, and built something that’s helping thousands of apps succeed. He’s proof that if you see a problem and you’re willing to put in the work, you can turn it into something huge. No Cap, he’s a real example of how to hustle smart, stay authentic, and build something that sticks.