Kaela Worthen

Yo, have you heard about Kaela Worthen? She’s the real deal. This chick’s been around the block a ton, and now she’s crushing it with her latest thing, Sunset, which just got into YC F24. But it’s not just some random startup – it’s about solving a super heavy, real-world problem: making it way easier for families to handle their financial stuff after someone passes away. No bullshit, it’s a massive problem that nobody’s really cracked.

So here’s the scoop: Kaela’s a product mastermind – she’s got skills in product management, engineering, UX, data science. Basically, she knows how to build shit that actually works and makes sense. She’s been in the trenches at big-name places like Reddit and Podium, where she led major product launches and turned things around when needed. And before all that, she was out here starting her own ventures – Paintbrush, Imzy – all about creating communities and tools from scratch.

What’s crazy is her process. She’s not just some tech geek who got lucky; she’s someone who’s been in the startup game forever. She’s built startups from zero to scale, both at small, scrappy levels and inside huge companies with millions of users. She’s seen the hustle from all angles – consumer apps, SaaS, you name it. And she’s done it all while transitioning from being a writer, editor, and marketer first, which probably gives her a crazy good sense of storytelling and user empathy.

The thing that jumps out? She’s motivated by real impact. She’s been in the trenches, building shit that matters, and now she’s channeling all that experience into Sunset. That’s her next big move – solving a problem that’s been around forever but is still so broken, and doing it with the kind of grit and smarts that only someone who’s been through it all can bring.

Honestly, Kaela’s story is about someone who’s always been about making things better – whether it’s community, user experience, or just reducing bullshit bureaucracy. That’s why she’s so important. She’s someone who saw a huge hole, jumped into it, and is now leading the charge to fix it. No Cap, she’s the kind of founder who’s gonna change the game.