Guilherme Nazareth de Souza

Here’s some fire content about Guilherme Nazareth de Souza. This guy’s the real deal in the Brazilian startup scene. He’s a tech whiz, a total visionary, and he’s crushing it with his company Trela. But it’s more than just the company, it’s about his process, how he jumped into the game and made shit happen.

So, Guilherme’s from Brazil, right? He’s been deep in tech and data science for a while. Studying stats and computer science at Minerva University, yeah, he’s legit smart. But what really sets him apart is how he took all that knowledge and turned it into action.

Back in 2020, he co-founded Trela, and man, that thing’s the real deal. It’s a marketplace that connects healthy grocery suppliers straight to customers in Brazil. No bullshit middlemen, just straight-up efficiency, lower costs, and making healthy food more accessible. Basically, he saw how broken the food supply chain was and decided to fix it. And guess what? It worked. Trela grew fast, now over 120 employees, based out of São Paulo, and they even made it into Y Combinator’s Winter 2021 batch. That’s no small feat.

Before Trela, Guilherme was all about data science, he was Head of Data Science at Handle.com, a fintech startup backed by YC too. So he’s been around the startup block, understands the hustle, and knows how to build stuff that actually works.

What’s cool about him is his vision. He’s all about making food buying more fair and fast, using group buying and direct-to-consumer models. He’s not just in it for the money; he genuinely wants to shake things up and make a difference. That’s why he’s been featured at big events like Web Summit Rio 2025, dude’s becoming a voice in the Brazilian e-commerce and retail world.

And he’s not just about work. He’s into travel, economic history, and keeps himself fit with Barry’s Bootcamp, clearly someone who’s driven and balanced at the same time.

Bottom line? Guilherme’s a guy who jumped from studying data to building a startup that’s changing how people buy food in Brazil. He’s motivated by making things better, smarter, more accessible. His process shows that if you’ve got a vision, a solid background, and the guts to jump in, you can really make waves. No Cap, this guy’s just getting started, and he’s one to watch.