Jordan Fisher

Jordan Fisher

Y Combinator Logo Batch: S17

Achievements

  • Founded Standard AI (formerly Standard Cognition) in 2017, participated in Y Combinator Summer batch
  • Led the company's move from New York to San Francisco to tap into Silicon Valley
  • Built a team of around 150 employees actively transforming retail with AI technology
  • Pioneered cashierless checkout solutions using machine vision to eliminate lines
  • Connected academic background to the Courant Institute of Mathematical Sciences, bringing deep tech expertise
  • Continues to push the boundaries of AI in retail, making shopping faster and more seamless

The scoop on Jordan Fisher

We’re about to simp for Jordan Fisher. This guy’s the real deal in the startup world. He’s the founder and CEO of Standard AI, which used to be called Standard Cognition, and man, they’re crushing it in retail tech. Basically, he’s been on a mission to kill the old checkout lines forever. His vision? Use AI and machine vision to make shopping way faster, easier, and cashierless. No more waiting in lines, no bullshit.

Jordan jumped into this game back in 2017 when he co-founded Standard AI during Y Combinator’s summer batch, that’s like the startup Olympics, right? Since then, he’s been all in, moving the company from New York to San Francisco to really get the Silicon Valley vibe going. And over the years, he’s built a team of about 150 people, that’s a solid squad, and they’re still out here, changing how retail works as of 2025.

But here’s the thing, Jordan’s not just some random dude who had an idea. Before all this, he was deep in the research world, connected to the Courant Institute of Mathematical Sciences, which means he’s got serious brains. He’s also dipped into other ventures with U.S. Securities and Pwnee Studios, so he’s been around the block a bit, hacking away at different problems before zeroing in on retail.

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What’s dope about him? It’s his relentless drive to innovate. He saw a boring, inefficient process and decided to blow it up with AI. That’s what startup founders do, they see a problem and go all-in to fix it, no matter how big or small. His process proves he’s not just about tech for tech’s sake, he’s got a laser focus on transforming retail with machine vision. That’s some advanced shit, and it’s why he’s a big change. He’s not just riding the wave with Standard AI; he’s pushing the boundaries of what AI can do in retail, and that’s what makes him the real deal.

TL;DR, Jordan Fisher is a tech pioneer who’s turning the shopping experience on its head. He’s smart, driven, and all about making life easier by leveraging AI. No cap, dude’s gonna be a major player in how we shop in the future.

Founder ID: 106559

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