Achievements
- Y Combinator S23 alum
- CRO of HockeyStack, a top B2B revenue analytics platform
- Pivoted HockeyStack from social media app to analytics SaaS
- Built HockeyStack into a command center for revenue teams with attribution, sales intel, and ABM tools
- Known for building in public, sharing go-to-market, sales, and fundraising strategies openly
- Dropped out of college in the US to focus on startup success
What's up with Emir Atli
Lowkey, you gotta hear about Emir Atli. This guy’s the real deal. So, he’s a YC S23 alum, and he’s crushing it as the CRO of HockeyStack – a killer B2B revenue analytics platform that’s basically the operating system for inbound SaaS sales. But his story’s pretty wild from the start.
Emir grew up in Istanbul, inspired by his dad’s hustle, which kinda set the stage for him to jump into startups early. No fancy college degree for this guy – he dropped out of his first semester in the US just to go all in on building something. That’s how passionate he is about creating and innovating.
He co-founded HockeyStack with Arda Bulut and Buğra Gündüz just in 2022, and they started out with a social media app – yeah, like a totally different vibe. But then they pivoted hard into the analytics space, building a Google Analytics alternative. Now, HockeyStack is a beast – offering tools like attribution, sales intel, and ABM solutions for B2B teams. Basically, it’s become the command center for revenue teams who wanna crush their growth.
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Talk to herWhat’s dope is how Emir’s built in public – he’s super transparent about their go-to-market strategies, sales, fundraising, everything. That kind of openness is rare but so useful, especially in SaaS. It shows he’s confident, hungry, and not afraid to share the real behind-the-scenes stuff.
He’s not just a techie – he handles both marketing and sales, pushing the product forward and building those key enterprise relationships. His focus on innovation and understanding what the market needs is what’s driving HockeyStack’s rapid growth.
So, what does this all say about him? Dude’s motivated by a genuine passion for building, a relentless drive to succeed, and a clear vision of how tech can totally transform revenue operations. His process from Istanbul to dropping out in the US, then pivoting from social apps to SaaS analytics, shows he’s not afraid to take risks, learn on the fly, and keep pushing even when the path isn’t straight.
Long story short – Emir’s the kind of founder who’s all about shaking up the game, not just chasing tech for tech’s sake. He’s built a platform that’s quickly becoming key for B2B teams, and he’s doing it by staying real, transparent, and laser-focused on what’s next. The guy’s a growing star in SaaS, and honestly, I wouldn’t sleep on what he’s cooking.
Experience
Industries
Sources to check more about Emir Atli
- How Hockeystack's Media House Strategy Fuelled Its Growth With ...
- Raising VC, First-time Founding, Enterprise Software & Nimble GTM ...
- HockeyStack: The operating system for inbound B2B revenue
- A In-depth analysis into HockeyStack's GTM Playbook - Emir Atli
- Emir Atli (Co-Founder & Chief Revenue Officer @ HockeyStack)

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